Safwan
A distinctive identity system with refined typography and mark work.
ScrollOverview
A distinctive identity system with refined typography and mark work.
- Role
- Brand Designer
- Tools
- Brand Identity, Art Direction
- Deliverables
- Branding
Problem
Safwan lacked a memorable brand mark and typographic voice, so the business struggled to feel premium or recognizable across touchpoints.
Solution
We developed a refined identity system — mark, type, and art direction — that gives the brand a distinctive presence without noise.
